This and other questions were the focus of the 5th Franchise Salon. Hanno Soravia and Florian Köchert shared their experiences with franchising and discussed the tension between exclusive production and industrial manufacturing.
Dr. Peter Rabl moderated the expert panel, which included former Minister Dr. Monika Forstinger (.proquest Risk Management), Dr. Sophie Karmasin (Karmasin Motivational Research), Mag. Miklós Révay (PricewaterhouseCoopers), Heidi Glück (media + public affairs), and Dr. Sylvia Freygner (lawyer and host).
A special highlight of the evening was the presentation of the new franchise consulting platform: „FREYGNER Franchise Consulting | Group.“ This platform is specifically tailored for franchise owners and those aspiring to become one.
